Board Thread:Game Discussion/@comment-2A02:C7D:C14:300:DC87:BE43:D106:6934-20170914215539/@comment-31567784-20170916110125

MoisesGabby wrote: How much do you think they make per ad clicked? If I watch 190 per day, plus a few for servicing/upgrades, that must be enough for a few bananas Well, the thing is that ads are usually sold on a CPM (Cost per Mille) rate so you get on average $3 to $5 for every 1000 ads displayd. On CPC (Cost per Click) deals you mostly get a much higher rate of $1 per click on average but on the other side most the ads don't click that well and the average clickrates are small percentages. Something to keep in mind when looking for prices is, the type of content where ads are shown, the geo location, the ad creative format (e.g. Image or Video) and many more factors that can boost the pricing or make it a total desaster.

In this business you need billions of impressions to have a decent income that pays your bills. ;-)