Board Thread:Game Discussion/@comment-2A01:CB00:51C:F800:5901:3AF8:1B28:CBBA-20180331081353/@comment-28169398-20180402165848

Cwilhite wrote: why do folks include ad revenue in calculations of a SE? People will watch ads regardless of running an SE or not...distorts the payback It is just accounting. You apply revenue to a particular expense.

You had to get the gold to pay for the upgrades from somewhere, so it is assigning ad revenue to the cost of the event going on during the time. Otherwise I would say the gold came from my balance, but then I replaced gold with ads... Just makes it easier to say the ad revenue is factored into the net of the event.

6 day event.

120 in Ad Revenue and 40  in Completion rewards is 160.

Upgrades 5333333 cost 165.

Net cost of Road Trip 5

Then if you factor in completion to 75% of 80's Poster Exotics 35

That makes the overall net +30

I could make it hugely gold positive as it occurred during the last day of the month, so I also collected 86 for daily check in. You also should account for the fame that you earn from the event, as that goes towards leveling up.

So Road Trip is a gold positive event.