Board Thread:Game Discussion/@comment-108.206.39.138-20160829013739/@comment-28412524-20160831121423

Need for Speed is much more powerful brand - long history, releases for all platforms. If you ask someone to name racing game Need for Speed will be one of the first ones (I know Forza, GT etc but still). Much easier to promote it and monetize than something which is really mobile related.

Additionally at that moment I don't see any single campaign in plenty of mobile ad networks running for Real Racing, but I see plenty for Need for Speed  - I have a bit of connections to mobile ads so I can check that. I haven't seen any Real Racing 3 acquiring campaigns for a year or more (I don't have time to check that for now)

I don't expect they will stop it completely while it is still giving cash. They will just reduce the developer team (moving to other projects or replacing seniors with juniors) what can result with smaller "new things" in the game and can also get quality down - I expect that's the reason I see for current troubles. As you move senior people (with experience) to other projects this also results with PR miscommunications and support issues (like we see them now).

I would really like to be wrong though as I love playing RR3