Talk:RR3 Wiki:List of Sales so Far/@comment-27192151-20151223020122/@comment-26715739-20151223082525

Expecting sales? no. Hoping for sales? yes.

There have certainly been lots of requests on their facebook page for Christmas sales, and we know they do monitor facebook reasonably closely. Whether they'll listen or not, who knows. Remember the farce of this year's "Black Friday" sale (where it ended up not even being on sale on the Friday anymore...).

So, personally, I'm not holding my breath...

Usual (further) rambling: I would have though that regular sales would have been a money maker (so long as they also rotate the sales properly).

Put in a good "get it now" price on certain cars and have a short window it is on sale for and I would expect people to be more likely to spend money to "top up" their gold/R$ reserves to buy it. I mean, that seems to be how the real world shops operate (with "topping up" being the equivalent of "buying on credit").

And, as I've said before, the deeper problem for FM now is that there's so many people who have seen regular sales in the past, that they now all expect it, and get annoyed when FM don't provide.

And getting annoyed they become more likely to not to spend any actual (further) cash (assuming they didn't start with that view).

Fortunately for RR3 (and us) they have a couple of alternate mechanisms for generating revenue - in game advertising, and the "ad for gold" mechanism (the frequency/availability of which both seem to get tuned up and down over time).

The economics of the "ad for gold" are interesting - on the best "direct buy" it's still £0.08 per gold - which seems excessive for a bulk advertising campaign.

So that probably explains why they look to limit ads (or normally seem to) - because they don't make as much revenue per unit of gold as they would if we bought it direct (I'd be surprised if advertisers are paying more than £0.01 per ad, which then has to be split between FM and the ad company as well - eg Supersonic or AdColony). Of course, as the saying goes... "a bird in the hand is worth two in the bush", and I'd imagine the 2 markets don't have a lot of overlap (ie those who watch ads are less likely the buy gold) - so they're unlikely to be losing lots of sales by having the ads mechanism.