Board Thread:Game Discussion/@comment-36180858-20190206153942/@comment-28169398-20190208014004

Montoym wrote: The confusing part to me is that we're told that the vast majority of revenue derived from the game comes from IAP's, not ads. But, they are now working on increasing the number of ads viewed and also giving a way to turn them off if an IAP is made (or has been made). So, how much of an additional benefit will that really result in?

Somehow they think this will result in more revenue than if they just found a better way to manage the IAPs and increase the number of people buying them? Seems to me that if IAPs are your money-maker, then getting more people to buy IAPs is a much more sound strategy to increase revenue. As I understand it, advertisers are willing to pay more for automatic ads than for opt in ads... I don't understand why difference, but it is how it works. And refer to my post a few above this one.