Talk:RR3 Wiki:List of Sales so Far/@comment-27716733-20160201025937/@comment-26249703-20160201100459

It does indeed need to be unlocked. Usually, the Get it Now price will be better than the showcase discount, but not as good as the actual sale. However, the Get it Now option also unlocks Bonus Series that feature the car in question, which can open interesting series to farm, such as Endurance Kings in this case.